Asos looks to stay ahead of expectations of fast moving digital generation with Checkout.com payments tie up
Checkout.com has announced a digital payments partnership with Asos.
Andrew Proctor, Head of Payments at Asos, comments: “Checkout.com is ideally set up to meet an enterprise merchant’s needs for flexibility, while still delivering seamless payments. Our customers are global and always on, every interaction needs to feel effortless, from discovery to delivery, payments is a critical part of that experience.”

“Asos is one of the most recognisable and forward thinking brands in global fashion,” says Antoine Nougué, Chief Revenue Officer at Checkout.com. “They understand exactly how to engage a digital first audience and set the pace for what modern e-commerce should look like.”
“As a digital payments provider, Checkout.com is proud to support that vision by delivering the payment performance required to match their global reach and creative ambition. Our platform ensures that the payment experience doesn’t slow down the moment, helping Asos stay ahead of the expectations of a fast moving digital generation.”
2025 RTIH INNOVATION AWARDS
Payments will be a key focus area at the 2025 RTIH Innovation Awards.
The awards, which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.
Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.
In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”
He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”
“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”
Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering.
For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.
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